Fashion
Odel Online · Fashion · 2024
Headless replatform from Magento
-54% LCP · +38% mobile conversion
Industry 02 · Retail & eCommerce
Retail sites that convert — not just display.
Fashion, FMCG, grocery, electronics and B2B — we design storefronts that sell. Shopify, WooCommerce or headless Next.js with PayHere, LankaQR, island-wide courier APIs and Sinhala / Tamil checkout flows proven across 148+ stores.
Fashion
Grocery
FMCG
Electronics
B2B Wholesale
Export
01 · The four challenges
Retail & eCommerce problems the generic agency can't solve.
Every operator in this sector tells us the same four things. Here's how we engineer each one away.
01
Theme-bloated sites that load in 7 seconds
Page builders and stacked plugins murder mobile conversion. We ship lean Shopify 2.0 or headless Next.js — sub-2s LCP on 3G, every time.
Shopify 2.0 · Headless Next.js · LCP < 2s
02
Checkout rage-quits on local payment
PayHere, LankaQR, FriMi, Genie and 3D-Secure v2 — if any one fails the cart is lost. We integrate all the real Sri Lankan options, properly.
PayHere · LankaQR · 3DSv2 · WhatsApp Pay
03
Courier failures that show up as bad reviews
Pickup-vs-delivery mismatches, COD handling, zone pricing. We integrate Pronto, Domex, Aramex with label printing baked in.
Island-wide couriers · COD · Auto labels
04
Generic Shopify themes that look like everyone else
Your brand is not 'minimalist theme #4'. Custom 2.0 themes or headless builds give a storefront the brand earns.
Custom OS 2.0 · Headless · Editorial PDPs02 · Built for retail & ecommerce operations
Every capability your team actually runs on.
Modules we've built, tested and shipped — not theory. Plug in the ones your organisation needs.
Shopify + Plus
Custom OS 2.0 themes, Markets, Shopify Flow, checkout extensibility.
WooCommerce
Performance-tuned builds with Gutenberg admin and LK tax zones.
Headless Next.js
Edge-rendered PDPs on Shopify Storefront API, Medusa or Saleor.
Local Payments
PayHere · LankaQR · FriMi · Genie · Stripe · Razorpay · WhatsApp Pay.
Courier APIs
Pronto, Domex, Aramex, FedEx, Pickme Flash — auto labels + tracking.
Multilingual Checkout
Sinhala / Tamil / English with locale-aware address + tax.
Subscriptions
Recurring billing for coffee, meal kits, pharmacy refills, B2B replenishment.
Commerce SEO
Product + review schema, faceted URL strategy, collection-level intent.
03 · Selected sector work
Clients in retail & ecommerce we've shipped for.
Six recent engagements in this industry. Full portfolio under Our Work.
Grocery
Keells Super · Grocery · 2024
Zone-based delivery precision
+61% basket size · -28% courier fail
Coffee / Export
Cool Planet Coffee · Export DTC · 2023
Subscription-first launch
42% MRR from subscriptions in 6mo
Retail Chain
House of Fashion · Fashion · 2023
Trilingual Shopify rebuild
3.2× organic traffic YoY
Beverage
Dilmah Tea Shop · FMCG · 2022
4-country multi-currency DTC
USD 2.1M online GMV year one
Electronics
Abans Appliances · Electronics · 2022
Big-catalogue WooCommerce
+148% conversion on PDP rebuild
Trusted by leading retail & ecommerce organisations
Odel
Keells
Dilmah
Abans
House of Fashion
Cool Planet
Softlogic
Spa Ceylon
They shipped a headless Shopify build in twelve weeks that knocked our mobile LCP in half. Our conversion rate lifted 38% on mobile the month we launched.
Isuru Gunasekera
Head of Digital, Odel
★★★★★
Let's build a store that actually sells.
Call
+94 77 385 2227
Email
[email protected]
Visit
26/2 Jayantha Rd, Gampaha
Reply
Average within 2h 14m
NDA ready · Response within 4 business hours